Bob Berry - Speaker and Researcher on Mastering User Experience for Business and Worldly Success

Bob guides professionals to master innovative, lucrative approaches to human engagement and influence.

“Through my speaker series, webinars, in-depth professional development, and consulting, businesses master The Single Human Dynamic – ignored by most – that drives the global economy, creates every business outcome, and enables a new age of civilization. That single dynamic is the experience we show our users, and how their choices in that experience drive our success.”

- Bob’s almost 40-year career in computer science, user research, and marketing goes way back to writing machine-language code for mass spectrometers at the University of Nebraska.

- He led the teams at HP in the early days of the Web that created the first-ever online experiences for e-commerce, social media, cloud computing, and e-learning – before those terms were even invented.

- He founded an online youth development startup and invented an interactive e-learning experience that has reached over 35,000 teens in all 50 states.

- Bob regularly conducts user research and consults with Apple, Google, Amazon, Facebook, FedEx, and many others.

- He’s currently a principal at AnswerLab, the premiere user experience research agency on the planet.

- He speaks all over the world on human-computer interaction, user experience, entrepreneurship, and professional development.

Contact Me about speaking.
Download my Speaking Profile.
Download my resume.
Email me at bob@ItsTheUsers.com
Connect via LinkedIn

Tech Secrets Summit 2021

Podcast Guest Appearances

Unlocking Your World of Creativity, by Mark Stinson

New ways to win with digital and virtual – and the key is Experience

B2B Revenue Executive Experience Podcast, by Chad Sanderson

Why Experience is the Key to Unlocking Digital

Change Creator Podcast, by Adam Force

Mastering User Experience to Grow Your Biz

Real Marketing Real Fast Podcast, by Doug Morneau

The customer journey map, why they do or don’t buy

Resilience Unravelled Podcast, by Dr. Russell Thackery

Virtual solutions for a post COVID-19 world

The Dave Pamah Show, by Dave Pamah

Surviving and Thriving in a Vastly Altered World

The Inbound Success Podcast, by Kathleen Booth

Redefining user experience in the age of COVID-19

The Advancing Humanity Podcast, by Charle Peck

Improving Your “Contactless” Experience – How will we adapt to an online future post COVID-19?

The E-commerce Marketing Podcast, by Arlen Robinson

Where an e-commerce business should begin when it comes to analyzing the experience that prospects and customers have on their websites

The MarketMe Podcast, by Mike Moll

Mike sits down with Bob to talk about marketing trends and how marketing has changed in 2020.

The Customer Experience Podcast, by Ethan Beute and BombBomb

Within the last 20 years, user experience has completely recontextualized customer experience because so many of the touchpoints humans have with businesses are, well, digital.